Alexis Ehretsmann
Deputy Director Sales Local & National, Suisse Romande
+41 21 311 47 25
Question - Answer
Tell us something about yourself, Alexis!
1. Who are you and what do you do at Weischer.Cinema?
National Sales Manager in French-speaking Switzerland.
2. What challenges do you face in your daily business?
Answering and anticipating (a wide range of) requests from my clients and agencies.
3. What makes the Swiss market so exciting for you?
It is smaller but more complex than other markets (due to the many languages, different cantons, etc.).
4. What makes cinema special for you?
It is a place where you can let go and relax.
5. List 5 words that come straight to mind when you hear cinema advertising.
- Quality
- Enjoyable
- Effective
- Pretty
- Music
6. Which cinema advertisement is the best of all time for you?
Lactel's "How are babies made?"
7. All-time favourite movie?
"The Wild Beat of my Heart" by Jacques Audiard
8. Your favourite actor?
Tahar Rahim
9. Which snack is your must-have during a good movie at the cinema?
M&M's and Magnum Double Caramel.
10. The cinema is a place
...where I am happy!
